After receiving my BFA/BGD (Bachelor of Graphic Design) and minor in architecture from Rhode Island School
of Design, I began my advertising career at Bloomingdale’s Advertising Department in New York where I learned conceptualization of creative solutions for a wide range of projects: Direct mail, packaging, restaurant identities, seasonal fashion catalogues, private label brand identities and national advertising.
From there, I went on to senior positions at Estée Lauder Companies, Assouline Publishing, Laird+Partners
and SelectWorld earning international recognition for the bold originality of my campaigns.
In 2012, I established my own full-spectrum boutique creative consultancy, Ebru Pinar International - EPI, becoming the Artistic Director for premier luxury brands including Hermès, Chanel, Cartier and Baccarat to name a few, in addition to hospitality pacesetters such as Aman Group, Four Seasons Hotel & Residences in Miami,
432 Park Avenue and others.
The launch of EPI ushered in a new chapter of international assignments which brought to fruition assembling the strongest team of photographers, stylists, digital specialists and broadcast producers, here and abroad.
In 2014, I was assigned as the Global Chief Creative for L’Oréal’s - Maybelline NY, for their entire creative vision.
I directed all agency work and elevated their brand imagery, created brand consistency across advertising, packaging, merchandising, digital and PR channels. After two years of stellar success with Maybelline New York,
In 2016, I transitioned to L’Oréal’s essie's global marketing, working on their worldwide digital content creation,
as well as print campaigns, packaging, merchandising and brand guidelines.
Today, through my company EPI, we are producing the highest level of brand communication and design for global leaders in beauty, fashion, jewelry, hospitality, real estate, and complementary luxury lifestyle categories. Client feedback through the years remark upon our sophisticated, impeccable style that permeates through all aspects of the work; including: print and digital advertising, content creation, deluxe brochures, packaging, in-store displays and book design.